As someone that struggles with Adult ADHD (if you do too, check out my book on ADHD on Amazon for tips on what helps me) this is a subject that I am always interested in, and looking for additional tips, because as a freelancers, it is all about balancing home and work responsibilities.
Increasing your productivity is all about working smarter. Undoubtedly, if you are intending to increase your client portfolio and expand your business you will also have to work harder, but knowing your strengths and learning how to use them to best serve your business will increase your productivity and workflow. Consider how hard it would be to run a business without clearly knowing your client’s needs or who your customer is and trying blindly to meet their expectations. Being more productive is a result of working better for the clients you already have, ensuring quality of service and then expanding your business further.
Your Business Plan should clearly set out how you intend to meet your annual goals, how you intend to work as best you can towards your client’s needs, and achieve all your own goals you set yourself along the way. Increasing your productivity is about being aware of what it is that makes your business tick, not just adding more clients to your books. It will be no help without an effective plan in place to manage them.
Consider the following tips for increasing your productivity as a copywriter:
- Write for clients whose business aims are similar to yours. Being able to speak their language will focus the work you do for them. Not only will working for a client whose ideals you share be a breeze, but you will likely gain further business from them in the future. Understanding your client is the most vital aspect of being a productive copywriter. Writing seamless promotional material for them will be so much more effective if you have taken the time to understand your client’s business.
WorkflowMax is a cloud-based software tool that will take the pain out of running your business. A total solution covering all operations from prospecting to quoting, time sheeting to invoicing and everything in between. Ideal for creatives, agencies, consultants, professional services, IT, and trades – if your business is job focused then WorkflowMax is the tool you need.
- The “4 Ps” of Persuasive Email Copywriting (getresponse.com)
- Understanding the Complex Brain of a Copywriter (business2community.com)
- What This Writer Wants Is… (yourvirtualcopywriter.wordpress.com)