Most people today who frequent the internet are very familiar with social media sites–and as a business owner or manager, you cannot afford to ignore them. Facebook alone has over one billion users. Even small local businesses need to have an online presence; customers expect to find you easily online! The following article contains tips you can use when trying to increase your online presence, and ultimately your bottom line.
1. Frequently update all your information and posts on your social networking website. Many followers in social media have an expectation of frequent updates, and if you aren’t offering this to the consumers, they will end up going elsewhere and you will end up losing lots of customers. Aim for updating your content several times a week. Read the rest of this entry »
Bidding on jobs can be difficult for freelancers. It is often challenging to figure how long a project will take– so sometimes we bid far too low and end up regretting it. Another hard part of what we do is tracking all of the little pieces of projects that we need to do. Using a good project management software can take a lot of the guesswork out of these processes and help you make the most of your working hours. I know that I need good time and project management solutions, so I have been researching a number of different platforms to decide which different ones to use– and thought I would have to choose one for time tracking, another for project management, and still another to track the money issues. However, today I came across Upland Software’s Tenrox 2013 R2, and I am really excited about it– it seems to do everything a freelancer needs, in one package. Read the rest of this entry »
As someone that struggles with Adult ADHD (if you do too, check out my book on ADHD on Amazon for tips on what helps me) this is a subject that I am always interested in, and looking for additional tips, because as a freelancers, it is all about balancing home and work responsibilities.
Increasing your productivity is all about working smarter. Undoubtedly, if you are intending to increase your client portfolio and expand your business you will also have to work harder, but knowing your strengths and learning how to use them to best serve your business will increase your productivity and workflow. Consider how hard it would be to run a business without clearly knowing your client’s needs or who your customer is and trying blindly to meet their expectations. Being more productive is a result of working better for the clients you already have, ensuring quality of service and then expanding your business further.
Your Business Plan should clearly set out how you intend to meet your annual goals, how you intend to work as best you can towards your client’s needs, and achieve all your own goals you set yourself along the way. Increasing your productivity is about being aware of what it is that makes your business tick, not just adding more clients to your books. It will be no help without an effective plan in place to manage them.
Consider the following tips for increasing your productivity as a copywriter:
- Write for clients whose business aims are similar to yours. Being able to speak their language will focus the work you do for them. Not only will working for a client whose ideals you share be a breeze, but you will likely gain further business from them in the future. Understanding your client is the most vital aspect of being a productive copywriter. Writing seamless promotional material for them will be so much more effective if you have taken the time to understand your client’s business.